VisitLaughlin.com

OTA & Marketing Site Redsign

Vegas isn’t the only destination in southern nevada

The LVCVA represents, not only Las Vegas, but also the other southern Nevada destinations, including Laughlin. The website, which represents the Destination Marketing Orgainization (DMO) and serves as an Online Travel Agency (OTA) referring bookings, was in need of a visual and functional update. The site’s information architecture (IA) was updated and the page designed to be responsive and mobile friendly. The new site has increased engagement and conversion for the destination.

VisitLaughlin.com Gallery

Created at R&R Partners for LVCVA

My role on this project

Sole UxD

Information Architecture (IA)

Interaction Design (IxD)

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User Interface (UI)

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