WesternEnergyAlliance.org

Website Redesign

An industry-insider site with consumer education

The WEA website architecture was as wide and deep as they come with multiple areas gated behind logins serving multiple audiences. The original design was best suited for energy industry insiders. My focus on this project was simplifying this architecture and providing a streamlined page layout that would communicate to all audiences, most especially the general consumer.

WEA Gallery

Created at R&R Partners for WEA

My role on this project

Sole UxD

Information Architecture (IA)

Interaction Design (IxD)

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User Interface (UI)

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